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Hello! I am Max Blunck.
We invite you to join us on an extraordinary journey leading NID Concepts Ltd, a pioneering company that has made a significant impact on the Kitchen Appliance Category.
The kitchen has always fascinated me with its enchantment and innovation, and I firmly believe in unlocking its limitless possibilities through the expertise and skill of professional chefs. Our mission is to provide chefs with the support and advanced tools they truly deserve to elevate their culinary creations.
In 2019, our team accomplished a significant milestone by establishing Heinzelmann, a renowned brand of German heritage specializing in manufacturing and advancing professional machines for chefs in commercial kitchens. Our strong commitment lies in designing products that specifically cater to the needs of chefs, following the principle of “Design with Chefs, for Chefs.”
Our flagship product, the Heinzelmann CHEF-X, is a multifunctional cooking machine highly regarded for its ease of use and exceptional efficiency. We take great pride in continuously evolving our products, incorporating the latest German design elements and technology. By exploiting the remarkable capabilities of the CHEF-X, chefs can achieve unparalleled speed and consistency without compromising on quality.
Furthermore, we have recently formed strategic partnerships with renowned brands, enabling us to provide comprehensive kitchen solutions to the HORECA market. Our compact CHEF-X model has successfully collaborated with partners in over 25 countries and cities, with nearly 300 MICHELIN Guide Restaurants adopting it as their trusted kitchen solution-tool.
As we move forward, we remain committed in our dedication to investing in the development of professional products that leverage the advantages of up-to-date technology. Meanwhile, we resolute in expanding our seamless network and growing the Heinzelmann family on a global scale. Our ultimate ambition is to make our high-quality professional kitchen products available all over the world, empowering chefs and kitchens with our cutting-edge offerings.
Welcome to the Heinzelmann family!